Main menu
Choose from 63895 items on the online fishing shop!

LiveTarget

LiveTarget Freestyle Frog

LiveTarget Freestyle Frog
New 2024!
LIVETARGET's Injected Core Technology (ICT) creates an extre...
Prices from £ 10.20

LiveTarget Hollow Body Mouse

Rubber mouse imitation. Hollow inside, armed with a double,...
Prices from £ 9.20

LiveTarget Frog Walking Bait

A slim-profile frog bait for big fish such as Bass and North...
Prices from £ 9.60

LiveTarget Hollow Body Frog Popper

The Hollow Body Frog Popper has become a favorite to the sea...
Prices from £ 8.80

LiveTarget Twitch Minnow Soft Jerkbait

By replicating an injured Minnow, Shiner or Herring, in both...
Prices from £ 9.40

LiveTarget Slow-Roll Shiner Paddle Tail

LIVETARGET's Injected Core Technology (ICT) has produced the...
Prices from £ 9.40

LiveTarget Slow-Roll Mullet Paddle Tail

LIVETARGET's Injected Core Technology (ICT) has produced the...
Prices from £ 9.40

LiveTarget Ghost Tail Minnow Dropshot Bait

The Ghost Tail Minnow uses LIVETARGET's Injected Core Techno...
Prices from £ 9.40

LiveTarget Hollow Body Craw Jig

Form meets function in the LIVETARGET Hollow Body Craw. By s...
Prices from £ 9.40

LiveTarget Yellow Perch Rattlebait

The LIVETARGET Yellow Perch Rattlebait is the ultimate searc...
Prices from £ 8.80

LiveTarget Yellow Perch Jerkbait

The LIVETARGET Yellow Perch collection has become a staple t...
Prices from £ 11.20

LiveTarget Scaled Sardine Twitchbait

The Sardine Twitchbait is the perfect match for cruising pre...
Prices from £ 12.40

LiveTarget Sonic Shad Blade Bait

The LIVETARGET Sonic Shad mimics a young shad fluttering in...
Prices from £ 10.60

LiveTarget Rainbow Smelt Jerkbait Deep Dive

Rainbow Smelt are common forage to Northern game fish such a...
Prices from £ 8.80

LiveTarget Golden Shiner Rattlebait

The Golden Shiner Rattlebait is a must have for every tackle...
Prices from £ 8.80
All anglers thrive in the arena of conflict, whether it is man vs. man, man vs. nature, or man vs. predator. LIVETARGET is a brand that lives in the primal space of competition.

WHO ARE WE
Our connection and commitment to the primal spirit of competition drives us to create and build lures that give anglers a distinct competitive edge. Our baits are designed to trigger more bites on any given water. Their realism helps you crack the code on ever-changing patterns. They give you the confidence to endure any situation that tests oneís commitment to the hunt, ultimately helping you outthink and outfish your opponent with the expectation to win. With LIVETARGET lures, you will be the boat everyone else is watching.
WHAT ARE WE

LIVETARGET baits are designed and engineered to build unwavering confidence through measurable success: catching fish. Through a highly evolved research and development process, no detail is overlooked and no shortcuts are taken to achieve perfection.

Expect nothing less than anatomically precise profiles, ultra-realistic details and meticulously tuned, species-specific actions. By creating baits that look and act like natural forage, theyíre no longer baits. They become real.
WHY ARE WE

The livewell doesn't lie. It has always been about the numbers; it always will be. Better baits catch more fish, period.

We crave the win, whether we're competing against the fish, ourselves, the conditions, or our opponents. That's LIVETARGET; the Nature of Competition.

WE ARE LIVETARGET